SEOUL서울
NO.002 / 007
K-POP HEADLINES
● BANG BANG · IVE+ GOLDEN HOUR · ATEEZ+ SUPERNOVA · aespa+ NOT CUTE ANYMORE · ILLIT+ INTERNET GIRL · KATSEYE+ COMEBACK · NEWJEANS● BANG BANG · IVE+ GOLDEN HOUR · ATEEZ+ SUPERNOVA · aespa+ NOT CUTE ANYMORE · ILLIT+ INTERNET GIRL · KATSEYE+ COMEBACK · NEWJEANS
'Golden' From K-Pop: Demon Hunters Makes History With K-Pop's First Grammy and Oscar in the Same Season
Artist Spotlight

'Golden' From K-Pop: Demon Hunters Makes History With K-Pop's First Grammy and Oscar in the Same Season

K-Pop Headlines
March 2026

On March 15, 2026, 'Golden' from the animated film K-Pop: Demon Hunters won Best Original Song at the 98th Academy Awards — completing the most historically significant awards sweep in K-pop's three-decade international expansion. The win made 'Golden' the first K-pop song ever to win an Oscar, arriving six weeks after the same song became the first K-pop track to win a Grammy, taking Best Song Written for Visual Media at the 68th Annual Grammy Awards on February 2, 2026. The double — Grammy and Oscar in the same season — is a threshold that pop music careers are built around. 'Golden' crossed it in a single awards cycle, and it did so for a genre that the Recording Academy and the Academy of Motion Picture Arts and Sciences had largely treated as outside their frame of reference.

THE FULL SWEEP: GOLDEN GLOBES, CRITICS' CHOICE, GRAMMY, OSCAR

The Grammy and Oscar wins were the final points on an awards-season trajectory that 'Golden' dominated from the moment nominations were announced. The song had already won Best Original Song at the Golden Globes and at the Critics' Choice Movie Awards before the February Grammy ceremony — completing a clean sweep of every major US film music award in 2026. That trajectory made the Oscar win the culmination of a foregone conclusion rather than an upset, but the historical weight of the Academy's decision was undiminished. K-pop had won its first Grammy and Oscar in the same calendar year. The genre had crossed the last major awards frontier simultaneously on both fronts.

K-Pop: Demon Hunters also won Best Animated Feature at the same ceremony — giving the film a double Oscar haul that cemented it as the year's dominant animated title. The film, which follows six K-pop idol trainees who secretly hunt supernatural demons threatening the music industry, drew comparisons to Encanto in its ability to fuse high-quality animated storytelling with a soundtrack designed to stand alone as a commercial pop release. 'Golden' functions as the film's emotional centrepiece and its most immediately accessible song: a mid-tempo pop track with a soaring pre-chorus, a production palette that draws from contemporary K-pop while remaining radio-legible across markets, and lyrics that hold up independently of the film's plot.

SEVEN WRITERS, ONE HISTORIC SONG: WHO MADE 'GOLDEN'

The 'Golden' Grammy-Oscar win is notable for its writing credits as much as its cultural impact. Seven people are credited on the song: EJAE, Mark Sonnenblick, Joong Gyu Kwak, Yu-Han Lee, Hee Dong Nam, Jeong Hoon Seo, and Teddy Park — the veteran YG Entertainment producer whose credits include BLACKPINK, 2NE1, and Big Bang's most significant catalogue. The Academy's rules cap the number of individual statues awarded for a single win at four, meaning three of the seven credited writers will not receive their own Oscar — a situation that generated conversation in the industry and among fans. The Grammy's own credit system handled the full seven writers without restriction.

The on-stage acceptance at the Oscars became its own news cycle when co-writer Yu-Han Lee was played off before he could finish his speech — the orchestra beginning before he reached his thanks, and the ceremony cutting to commercial mid-acknowledgment. The moment circulated immediately across K-pop fan communities and was covered by Billboard, Deadline, and The Hollywood Reporter as an example of the Academy's speech-limit enforcement operating in a way that appeared tone-deaf given the historic nature of the win. Several other acceptance speakers that evening were permitted longer uninterrupted remarks. The contrast was noted.

THE LIVE PERFORMANCE: EJAE, AUDREY NUNA, AND REI AMI ON THE OSCAR STAGE

The Oscars performance of 'Golden' featured three of the most critically regarded Korean-American artists currently working in the indie and alternative pop space: EJAE, Audrey Nuna, and Rei Ami. All three had attended the Grammy Awards ceremony six weeks earlier in looks that earned fashion press coverage — EJAE in a deep purple Dior gown, Audrey Nuna and Rei Ami in structured white and grey Thom Browne and Guvanch looks respectively. On the Oscar stage, the performance was built for the room rather than for spectacle: a minimal production that let the song itself carry the weight. The reaction from the Dolby Theatre audience, and the subsequent clip circulation, confirmed that the performance landed exactly as intended — as the best possible argument for why this particular song had won everything it had entered.

The 'Golden' viral dance challenge — a smooth moonwalk-glide combined with a two-arm 'arrow shot' gesture — had been circulating on YouTube Shorts since the film's release, and the Oscar win catalysed a second wave of challenge activity that pushed it to over 200 million combined views across platforms within weeks of the ceremony. The choreography, accessible enough to replicate in a bedroom but satisfying enough to encourage multiple attempts, follows the template of K-pop's most durable challenge formats: a signature move derived directly from the song's production peak, timed to the most memorable bar of the track.

WHAT THE GRAMMY-OSCAR DOUBLE MEANS FOR K-POP'S NEXT CHAPTER

The awards establishment has been slow to engage with K-pop on its own terms. For years, the genre's global commercial dominance — streaming records, touring scale, luxury brand partnerships, Billboard chart performance — existed in a parallel register to the awards infrastructure that still largely defined Western critical consensus. 'Golden' winning the Grammy and Oscar in the same cycle disrupts that separation at its most visible level. It is not the first K-pop-adjacent track to receive awards recognition, but it is the first to win both of the industry's two most-cited musical honours in a single season. The question now is not whether K-pop can be recognized at the highest institutional level — that question is answered. The question is what the genre does with that recognition.

Frequently Asked Questions

MORE FROM K-POP HEADLINES